Privacy policy

ILLUSION CO operates this website and online store, including all related information, content, features, tools, products, and services (collectively, the “Services”) to provide customers with a seamless and curated shopping experience. ILLUSION CO uses Shopify to power and support the Services.

This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, interact with, make a purchase from, or otherwise engage with our Services, or communicate with us. Where there is any inconsistency between our Terms of Service and this Privacy Policy, this Privacy Policy will prevail in relation to the collection, handling, and disclosure of personal information.

Please review this Privacy Policy carefully. By accessing or using any part of the Services, you confirm that you have read, understood, and agreed to the collection, use, and disclosure of your information as described below.

Personal Information We Collect or Process

When we refer to “personal information,” we mean information that identifies, relates to, or can reasonably be linked to you or another individual. This does not include information that has been anonymised or de-identified.

Depending on how you interact with the Services, your location, and applicable laws, we may collect or process the following categories of personal information:

  • Contact details such as your name, billing address, shipping address, phone number, and email address

  • Financial information including payment card details, transaction information, payment confirmations, and other payment-related data

  • Account information including usernames, passwords, security questions, preferences, and settings

  • Transaction data including products viewed, added to cart or wishlist, purchased, returned, exchanged, or cancelled, as well as purchase history

  • Communications you send to us, including customer support enquiries and other correspondence

  • Device and technical information such as your IP address, browser type, device identifiers, and network information

  • Usage information relating to how you interact with and navigate the Services

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, when you create an account, place an order, contact us, or otherwise provide information

  • Automatically, through your use of the Services, including via cookies and similar technologies

  • Service providers, when they collect or process personal information on our behalf

  • Partners and third parties, where permitted by law

How We Use Your Personal Information

We may use your personal information for the following purposes:

Providing and Improving the Services

To process orders and payments, manage accounts, fulfil deliveries, handle returns or exchanges, remember preferences, personalise your shopping experience, enable reviews, and improve the functionality and performance of our Services.

Marketing and Advertising

To send promotional communications via email, SMS, or post, and to display relevant advertising across our website and third-party platforms based on your interactions with the Services.

Security and Fraud Prevention

To verify accounts, protect transactions, detect and prevent fraudulent or unlawful activity, and maintain the security of our Services. You are responsible for safeguarding your account credentials.

Communication

To respond to enquiries, provide customer support, and maintain our relationship with you.

Legal and Compliance Purposes

To comply with legal obligations, respond to lawful requests, enforce our policies, and protect our rights, users, and business interests.

How We Share Personal Information

We may disclose personal information in the following circumstances:

  • With Shopify, service providers, and vendors who assist with payment processing, analytics, customer support, hosting, fulfilment, and shipping

  • With marketing and advertising partners to provide targeted promotions, subject to their own privacy policies and applicable laws

  • When you direct or consent to sharing, such as for order fulfilment or social media integrations

  • Within our corporate group or affiliates, where applicable

  • In connection with business transactions, legal obligations, or to protect our rights and the rights of others

Shopify and Platform Services

Our Services are hosted by Shopify. Shopify collects and processes personal information to operate and improve the platform. Information you provide may be transferred to and processed in countries outside your own.

ILLUSION CO may also use Shopify’s enhanced features, which may combine data from your interactions with our store and other merchants. In these cases, Shopify acts as an independent data controller.

More information about Shopify’s privacy practices and your rights can be found at:
https://privacy.shopify.com/en

Third-Party Websites

The Services may include links to third-party websites or platforms. We are not responsible for the privacy practices, security, or content of these external sites. Any information you share on third-party platforms may be visible to others and governed by their own privacy policies.

Children’s Privacy

The Services are not intended for use by children. We do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us so we can remove it.

Data Security and Retention

While we implement reasonable security measures, no system is completely secure. Information transmitted online may not always be fully protected.

We retain personal information only for as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce our policies.

Your Rights and Choices

Depending on your location, you may have rights including:

  • Accessing or requesting a copy of your personal information

  • Requesting correction or deletion of your data

  • Requesting data portability, where applicable

  • Opting out of marketing communications

You can exercise these rights by contacting us using the details below. We may need to verify your identity before processing requests.

We will not discriminate against you for exercising your rights.

Complaints

If you have concerns about how we handle your personal information, please contact us. You may also have the right to lodge a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred, stored, and processed outside your country of residence. Where required, we rely on recognised safeguards such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updates will be posted on this page with a revised “Last updated” date.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise your rights, please contact us at:

Email: info@illusioncolab.com.au
Website: https://illusioncolab.com.au